Eight quick signals. Higher Ghost Score means competitors show up and you do not.
Eight checks. Score starts at 100; each No subtracts 12, each Not sure subtracts 6. Lower is better.
Can a customer read your services and tap to call on a phone without pinching the screen?
Each service page has a clear title, short description, and your town or neighborhood in the copy.
Browsers show a lock icon on your site; no expired SSL or "not secure" warning on the homepage.
Messages to your shop inbox arrive reliably and do not bounce or land only in spam folders.
You control the listing on Google Maps with hours, phone, and service area filled in.
At least one update on Google, Facebook, or Instagram about jobs or offers in your town.
Total public Google reviews on your profile today, not stars alone.
Real before/after or on-site photos from the last 90 days, not stock images.
Pick Yes, No, or Not sure for every question.
0
Lower score means you show up more online
